iCal birthday calendar

iCal has an option to extract birthday dates from the Address Book and create a calendar.

Maybe I'm missing something but given that there seems to be no way to set a default alarm on those items (like 1 day before or on the day itself), isn't this a very stupid feature? I mean, I don't live inside my iCal, it might work for people who do, but I don't.

I guess I need to publish the calendar to some service that lets me add the alarms... Oh well...