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Disney CEO on digital distribution

Some days before the Oct 12 Apple announcement that they will be selling TV shows via iTMS, specially ABC shows like Desperate and Lost, Robert Iger, the Disney CEO, who also was at the Apple event, gave some hints about the digital distribution of content:

If we sit back and rely on old technology, the consumer is going to pass us by,” Mr. Iger says, noting that the music industry made that mistake. “It’s extremely important as I enter this new role that I not let that happen to the Walt Disney Co. We’re not a technology company, but we need to be the closest thing to that.

Check the article over at Ars.Technica.